AIRC Announces 2024 – 2027 Strategic Plan

FALLS CHURCH, VA., July 17, 2024  The Board of Directors of the American International Recruitment Council (AIRC) adopted a new strategic plan for the years 2024 – 2027. This strategic plan guides the overall strategic direction and daily activities of AIRC: The Association of International Enrollment Management.

The Strategic Plan Task Force identified three strategic priorities which serve as the foundational guiding principles for AIRC’s activities in the coming three years. Each strategic priority is supported by several action steps listing critical objectives to advance the priority. Taken together, the strategic priorities and action steps provide AIRC’s strategic direction. AIRC staff will develop specific tactics to execute on these priorities and measure success.

Strategic Priority #1: Global Leadership and Excellence in IEM

Building on AIRC’s unique status as a standards development organization, we will expand our reputation and influence as the leading association that upholds quality and develops expertise in the IEM field.

Strategic Priority #2: Inclusive and Sustainable Growth

We will intentionally and sustainably expand our reach and increase our membership to include and support diverse and global geographies, perspectives, and business models within the IEM field.

Strategic Priority #3: Research, Publications, and Advocacy We will shape the IEM field and provide value to our members by producing relevant research into IEM trends, providing publication opportunities, and advocating with governments and regulatory bodies.

In reference to the planning process and priorities, Clay Harmon, Executive Director of AIRC stated. “AIRC’s 2024-2027 Strategic Plan Task Force crafted a thorough and thoughtful strategic plan that will enable AIRC to grow our membership, provide excellent member value, and increase our impact on the field of international enrollment management. I look forward to working closely with AIRC staff, members, and the Board of Directors to execute on the plan’s clear vision for AIRC’s future success.

View the full press release.